Data Analytics & AI for Business Intelligence
Learn how to harness data analytics and Artificial Intelligence to drive smarter business decisions. This course covers data visualization, predictive analytics, and AI-powered insights to improve strategy, efficiency, and growth. Gain practical skills to transform raw data into actionable intelligence for competitive advantage.
About Course
Unlock the power of data with this comprehensive Data Analytics course. Whether you're a beginner or looking to sharpen your skills, this course will teach you how to collect, analyze, and interpret data to make informed decisions. Learn key data analytics tools and techniques used in various industries, and take your career or business to the next level.
What I will learn?
- 1. Understand Data Analytics & BI Foundations
- 2. Collect, Clean & Prepare Data
- 3. Perform Exploratory Data Analysis (EDA)
- 4. Build Interactive Dashboards
- 5. Use AI for Business Intelligence
- 6. Apply Analytics in Real Business Scenarios
- 7. Automate BI Processes
- 8. Ensure Ethical & Secure Data Practices
- 9. Deliver a Full BI Project
Course Curriculum
Module 1: Introduction to Data Analytics & Business Intelligence
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What is Data Analytics?
09:04 -
Types of Analytics (Descriptive, Diagnostic, Predictive, Prescriptive)
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What is Business Intelligence (BI)?
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Data-driven decision-making
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Role of AI in modern BI
Module 2: Data Collection, Storage & Management
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Understanding data sources (CRM, ERP, social media, websites, databases)
06:28 -
Data structures: structured vs unstructured
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Databases & SQL basics
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Data Warehousing fundamentals
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Introduction to ETL (Extract, Transform, Load)
Module 3: Data Cleaning & Preparation
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Understanding data sources (CRM, ERP, social media, websites, databases)
15:04 -
Data structures: structured vs unstructured
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Databases & SQL basics
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Data Warehousing fundamentals
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Introduction to ETL (Extract, Transform, Load)
Module 4: Exploratory Data Analysis (EDA)
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Understanding datasets
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Identifying trends, patterns, and outliers
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Using visualization tools (Power BI, Tableau, Google Looker Studio)
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Statistical basics for analytics
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Correlations & relationships
Module 5: Data Visualization & Business Dashboards
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Dashboard design principles
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KPI identification
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Creating dashboards in Power BI
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Interactive charts, filters, slicers
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Storytelling with data
Module 6: AI & Machine Learning for Business Intelligence
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How AI enhances decision-making
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Predictive analytics and forecasting
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Introduction to machine learning models:
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Automated insights and anomaly detection
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AI tools for BI (ChatGPT, Power BI AI visuals, Google AI tools)
Module 7: Business Applications of Data Analytics & AI
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Sales forecasting
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Customer segmentation
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Marketing analytics
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Financial analytics
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Operations & supply chain optimization
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Fraud detection & risk management
Module 8: Tools for BI & AI Integration
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Power BI
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Tableau
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Google Looker Studio
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Excel for Data Analytics
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Python (optional)
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AI tools for analytics:
Module 9: Automation in Business Intelligence
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Automated dashboards
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Automated reporting
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AI-based KPI alerts & notifications
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Real-time data streams
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Workflow automation using Zapier, Make.com, Power Automate
Module 10: Data Ethics, Privacy & Security
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Responsible use of data
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GDPR, POPIA, and global data regulations
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AI bias & fairness
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Business data protection best practices
Module 11: Final Project – BI & AI Business Dashboard
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Choose a business problem
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Collect or use provided datasets
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Clean and analyze the data
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Build an interactive dashboard
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Use AI tools to generate insights
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Present findings as a BI report
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$198.99
$300.00
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LevelIntermediate
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Total Enrolled4
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Duration50 hours 35 minutes
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Last UpdatedJanuary 11, 2026
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CertificateCertificate of completion
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Material Includes
- Full video lessons
- Downloadable lecture slides (PDF)
- Step-by-step practice guides
- Real business datasets (CSV, Excel)
- Case studies (Marketing, Sales, Finance, Operations)
- Dashboard templates (Power BI / Tableau / Looker Studio)
Requirements
- Basic computer skills
- A laptop or desktop computer
- Stable internet connection
- No coding experience required
- Optional: Power BI Desktop installed
- Optional: Google account for Looker Studio
- Willingness to practice with datasets
